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The Buyer Assistant or The Death of a Salesman.

Today is a different day. The web, as we all know, touches each of us in just about every moment of our day. We read the “paper” online. We check our “mail” to see who needs what and just how … Continue reading

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Booth Bay Creative: Two-time Winner of B2Bs Magazine’s Best of 2013 Awards

Check out the campaign that beat out national competition in two categories: B2B’s Best Creative: Integrated Campaign (<$200,000) and B2B’s Best Creative: Direct Mail (Multi). As B2B states, “the various pieces of the campaign all fit together to tell the … Continue reading

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Standout from the start

Big ideas shouldn’t be limited to work for clients. It’s equally important to standout at the proposal stage with unique, innovative and creative ideas. Booth Bay was recently asked by SunGard to submit a proposal for a new project against … Continue reading

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Oversized Golf Ball Re-engages Prospective Clients

Strid Wealth Management Company had a list of prospects that had not been engaged in a few months, and was looking to restart the conversation, and ultimately, acquire them as clients. Knowing the importance of nurturing prospective clients to grow … Continue reading

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Get The Funk Off!

Before a new product can launch, there are countless planning and marketing efforts that go into the development, but one of the first steps is creating a unique product name and eye-catching package design. One of our clients produced a … Continue reading

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Your Website. Your Power.

Your website is a key component to expanding business opportunities and is critical to the success of your business and brand. At Booth Bay, we work with you to design and develop a website that is going to push you … Continue reading

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Improve Your Brand Standards

Your brand is the essence of your company. The way you are perceived in the marketplace has a lot to do with your success. This is why it’s vital for your business to have a cohesive brand across all outlets … Continue reading

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Wishing you a happy and healthy new year!

As 2013 begins, it’s time to set those New Year’s resolutions of what we want to accomplish throughout the year. People aspire to enhance their careers, eat healthy, volunteer in the community, etc. It’s a time to start fresh. Given … Continue reading

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Top Ten Tips for Online Branding

A strong brand presence is just as essential online as it is in offline mediums like print, direct mail or advertising. It’s part of your identity and should be portrayed and managed properly. It’s vital to connect with your audience … Continue reading

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It’s time to update your website

Updating a website often times takes a backseat to everyday business objectives, however, websites are critical to business and should be treated as such. An outdated website can hinder your business opportunities. It’s crucial to optimize your SEO, incorporate user-friendly … Continue reading

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