leadgeneration

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Your Website. Your Power.

Your website is a key component to expanding business opportunities and is critical to the success of your business and brand. At Booth Bay, we work with you to design and develop a website that is going to push you … Continue reading

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It’s time to update your website

Updating a website often times takes a backseat to everyday business objectives, however, websites are critical to business and should be treated as such. An outdated website can hinder your business opportunities. It’s crucial to optimize your SEO, incorporate user-friendly … Continue reading

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Social Media’s Affect on the 2012 Olympics

Since the 2008 Summer Olympics, Social Media has increased 100 times in size. In just one day, YouTube gets 4 billion views compared to only 133 million in 2008. Twitter is up to 500 million users from 6 million, and … Continue reading

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California Republic Bank

California Republic Bank had a strategic mission to enter the auto-lending industry, and partnered with Booth Bay Creative to develop an efficient sales tool for their traveling sales team. This key marketing tool would initiate relationships with the auto dealerships, … Continue reading

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Growth Through Web Development

Behind every strong company, there is a high quality website. Websites deliver a company’s purpose and benefits to prospective clients, and helpful information to current clients – all while showcasing a cohesive brand identity. It is important for a website … Continue reading

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Six Tips to a Compelling Offer

Everyone knows how important a compelling offer is to accumulate leads in a campaign. Follow these six key tips to create offers that will effectively resonate with your audience: • Unique – Make your offer stand out. Offers within certain … Continue reading

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6 Tips for an Effective Call to Action on a Website

A call to action on a website is just as important as in a direct mail piece. It’s the most important aspect of any web page. It’s what you want your visitor to do, therefore, it should be immediate, clear, … Continue reading

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Simple Strategies for a Successful Email Marketing Campaign

Information technology has become more than just a convenience – it’s become an extension of our daily lives. It’s a powerful tool that has been harnessed in a variety of ways. It’s fast, targeted, cost-effective, and direct. Email marketing is … Continue reading

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Social Media and the B2B World

Within the past year, Booth Bay has become more engaged with social media. As an interactive marketing agency, we primarily interact on a B2B basis. This has proven to be challenging for us in the social media world. We aren’t … Continue reading

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4 Tips for Lead Generation

Lead generation is the focal point of most marketing campaigns. While countless methods have evolved over time, here are a few basic tips for success: Nurture your leads. It is important to remain in front of your prospects to keep … Continue reading

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