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Social Marketing Category

What Can Twitter Do for B2B Companies?

December 7 , 2009 In: Social Marketing

We recognize the Twitter phenomenon has swept the social media world as a place where we can all inform others about what we’re doing, reading, retweeting, and thinking. We can even embrace Twitter as a social media marketing tool for celebrities, newsrooms, consumer products and so-called social media “gurus.” But what is its [...]

The Value of Embedded Content

October 21 , 2009 In: Content, Social Marketing

Everything on your web site – text, graphs, photos, video, sounds, etc. – can be turned into someone else’s embedded content. By the same token, when you use a stock photo, or upload a video you’ve produced, that content is also embedded on the site.
The trick is to make sure that any content that’s of [...]

A Good Definition of Social Marketing

September 14 , 2009 In: Social Marketing

With all the ways people have to talk to/with/at each other today, how can businesses who sell to other businesses find their voices and become part of the conversation? Should we be on Facebook? How can we use Twitter? And what about YouTube?
For companies that sell stuff like candy, soda, or snacks, [...]

Welcome to The Social Marketer™

September 8 , 2009 In: Social Marketing

At Booth Bay Creative, we’re always looking for ways to help our clients gain a competitive edge. That’s why we’ve added a few social media communication tools to our client services.
This blog, along with our Twitter and Facebook links, is designed to enhance our conversations with you. Our goal is to provide a [...]

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